TV Review - Alex, Inc.
Tarses' series doesn't have to be that methodical, but there have got to be issues with producing a podcast, monetizing it and putting together this so-called radio program for the Internet. Those issues probably aren't as intense as starting a tech company with intellectual property that's worth potentially millions, but then the question becomes why tell this story if you don't fully engage with what podcasting is or why it should matter. Without that, this becomes another lame family comedy on a network that has enough and more interesting ones. Tarses and ABC might believe that simply having a podcast company as a backdrop will make this series hip or cool, topical or relevant.
Zach Braff (Garden State and Scrubs) stars as Alex Schuman, a 37-year-old radio journalist who's married and has two children. He quits his job because all he's done is work on cheerful or fluffy stories whereas he'd rather do more hard-hitting stories like a murder case. Unfortunately, we don't see Alex exploring any stories or pursuing actual content in the first five episodes of the show. All the series has done is dabble in office politics, but half to two-thirds of the episodes is about Alex's home-life and him figuring out home-care. Given ABC has a half-dozen or so family comedies, the trappings that Tarses and his writers come up with here aren't that outstanding.
After the fifth episode, Ben started to grow on me more than anyone else of the four or so characters who rotate around Alex. So far, those other characters are rather forgettable. It's good that Alex's wife is a woman of India heritage. She's Rooni, played by Tiya Sircar (The Good Place and Star Wars: Rebels). Otherwise, the other characters don't make much of a distinct impact. They certainly don't make as much of an impact as the supporting cast in Silicon Valley. Nor do they make as much of an impact as the supporting casts in other ABC family comedies like The Middle, Black-ish or Fresh Off the Boat.
Running Time: 30 mins.
Wednesdays at 8:30PM on ABC.